Scientists Ravi Kumar and Andrew Tomkins launched the document, which could point to future trends for online marketing services, at the WWW 2010 conference in Raleigh, North Carolina. Using data on over 50 million pageviews from the Yahoo! Toolbar, they found that users spent 21.4 per cent of their.......

View Research

Figures from comScore showed that 5.5 billion videos were watched on the internet in the UK during February, an increase of 37 per cent on the previous year. Google sites were the most popular destinations for video users, mainly thanks to YouTube, which accounted for 99.6 per cent of all clips viewed.......

View Research

The search engine, which is targeted by companies the world over with search engine marketing, showed it is a dab hand at promoting customer loyalty and engagement itself by beating the likes of Coca-Cola, Microsoft and Apple to the top spot. According to the survey by Millward Brown, Google currently.......

View Research

The British Population Survey report for e-retailers' group IMRG revealed that 51.07 per cent of adults made a purchase through an internet shopping site between January and March, up from a previous record high of 48.74 per cent in the three months to December. In addition, the study showed that.......

View Research

The poll by ad network BrightRoll found that 56 per cent of users of internet marketing services now rate video as more effective than other forms of advertising media. Indeed, 94 per cent of respondents said that they plan to increase their spending on the channel this year, up from 87 per cent.......

View Research

A survey of 850 companies that use Twitter by website design specialist WebBizIdeas.com found that 26 per cent would consider paying for additional "business functionality" on the site, such as expanded internet marketing services. Some 68 per cent said that some form of pay per click.......

View Research

Aggregate clicks from its pay per click services, which includes ads displayed on Google sites and those on its AdSense partners, rose by 15 per cent between January and March compared with the first three months of 2009. Average cost per click was up seven per cent on the opening quarter of last.......

View Research

In the four weeks to March 27th, the company's sites accounted for 15.04 per cent of all searches conducted by American internet users.However, it remains some way off challenging the dominance of Google in queries and search engine marketing, as it handled 69.97 per cent of all enquiries. Nevertheless,.......

View Research

The survey of 1,053 web users by Opinion Research and Adfusion found that all types of internet marketing services are scoring better than they were in 2009. According to the companies' findings, the number of people who said that they are somewhat or very likely to respond to article-based marketing.......

View Research

The organisations said that the increase in spending on services like search engine marketing and pay per click ads was ahead of industry forecasts and was achieved despite an overall decline in outlays on UK advertising.Between 2000 and 2009, expenditure on online marketing grew by 2,200 per cent.......

View Research